Read the passage and answer the following questions:
World Handloom Day, observed every year on 7th August, commemorates the launch of the Swadeshi Movement in 1905. It highlights the importance of India's handloom industry, which represents not just craftsmanship but also cultural identity and selfreliance. India is home to over 43 lakh handloom weavers, many of them women in rural communities. Each region contributes a unique weaving style: such as Chanderi, Pochampally Ikat, and Kanjeevaram, reflecting the stories, rituals, and environments of its people.
Despite its rich legacy, the handloom sector faces significant challenges. With rising demand for machine-made fabrics, traditional weavers are struggling to sustain their livelihoods. Government efforts, like the India Handloom Brand, aim to revive interest and increase the visibility of hand- woven products. However, access to modern markets and digital platforms remains limited for many artisans.
World Handloom Day is more than symbolic. It reminds us that promoting handlooms supports sustainable fashion, local economies, and ecological balance. As consumer awareness grows around eco-friendly choices, handloom garments offer a natural alternative to fast fashion. By supporting handloom products, we are not only preserving a centuries-old tradition but also empowering artisans and encouraging environmentally conscious living.
What is the main purpose of observing World Handloom Day, according to the passage?
Show answer & explanation
Correct answer: C
Explanation
The passage states that World Handloom Day 'highlights the importance of India's handloom industry' and that 'promoting handlooms supports sustainable fashion, local economies, and ecological balance'. It also mentions that by supporting handloom products 'we are not only preserving a centuries-old tradition but also empowering artisans'. This directly supports option C.