In 2025, the Women Entrepreneurship Platform (WEP), launched EmpowHER Biz – Sapno Ki Udaan in partnership with ______.
Show answer & explanation
Correct answer: A
Explanation
Correct Answer: The New Shop.
Explanation:
- Partnership: The Women Entrepreneurship Platform (WEP) has joined hands with 'The New Shop' to assist women entrepreneurs in advancing within the retail and distribution sectors.
- Objective: The primary goal of this initiative is to provide support to women-led startups in bringing their products to market, managing inventory, and understanding modern retail techniques.
- Significance: This partnership does not limit women merely to product creation; rather, it empowers them to become an integral part of the 'supply chain' on a larger scale.
Key Information about the Women Entrepreneurship Platform (WEP):
- Institution: It is a flagship initiative of NITI Aayog.
- Registration: It functions as an aggregator portal where women entrepreneurs can register for mentorship, funding, and networking opportunities.
- Pillars: It is built upon three main pillars—*Ichha Shakti* (Inspiring), *Gyan Shakti* (Providing Knowledge), and *Karma Shakti* (Providing Tools and Skills).
Important Questions for Upcoming Examinations:
- Question: What is 'The New Shop'?
- Answer: It is one of India's rapidly growing omnichannel convenience store chains.
- Question: Who is the current head of the Women Entrepreneurship Platform (WEP)?
- Answer: Anna Roy (Senior Advisor, NITI Aayog).
- Question: When is International Women's Day observed?
- Answer: March 8th.